New video products make it easier to watch what’s happening on X

Videos are a huge part of the public conversation, and they’re one of the most engaging ways people can express themselves online. In fact, videos shared on X receive billions of combined views every year (that’s billions with a “b”).

To help make it easier to find and watch what’s happening, we’re rolling out two new updates to how you experience videos on X starting today. Here’s a quick look at what you can expect, and how to use them. 

Immersive viewing and easy discovery

X's updated immersive media viewer expands videos to full screen with a single click, allowing you to easily access the full, immersive viewing experience. To activate it, simply tap/click on a video in the X app.

Once the video has been launched in full screen mode, we’ve made video discovery easier as well. Just scroll up to start browsing more engaging video content. If you want to exit the viewer and go back to the original post, click the back arrow in the top left corner.

Our immersive media viewer will be available in the coming days to people using X in English on iOS.

Showing more videos in Explore

Say hello to the newest addition to X's Explore tab. 

With our new video carousel, you can now easily find more videos you like alongside posts and Trends that might interest you. Just open the Explore tab to discover some of the most popular videos being shared on. 

The video carousel is currently available to people in select countries using X in English on iOS and Android.

Making X the best place for video 

We want to make it easy for everyone to use our service in the way that best fits their needs, and videos (including fun movie teasers) an important part of that.

Keep your eyes on X for more updates on how we’re working to improve your media experience.