Manage Twitter Ads on the go

Monday, 6 July 2015

Since campaigns don’t stop running when the office closes, we’re making it easier for advertisers to manage them from anywhere, at any time with the new Twitter Ads companion.

This mobile tool lets you check campaign performance, optimize budget and schedule, and respond to notifications. It’s available to all advertisers globally through the Twitter app on iOS or Android devices.

Monitor campaign performance
It’s easy to monitor your current campaigns or review past campaigns directly from your mobile device. The Twitter Ads companion provides information about impressions, engagements, spend, cost per engagement and engagement rate. You can view a summary across all campaigns or check the performance of specific campaigns.

Manage Twitter Ads on the go

Optimize campaigns
Whether you want to extend a successful campaign or adjust allocated budget, it’s easy to take action. With the Twitter Ads companion you can edit campaign bids, budgets and schedules. You can also pause or resume your campaigns via the tool.

Manage Twitter Ads on the goRespond to notifications
You can also make edits in the Twitter Ads companion based on campaign notifications. For example, let’s say you receive an email letting you know that your campaign has exhausted its budget. Simply click on the link in the email to extend your campaign, and we’ll bring you directly into the Twitter Ads companion so that you can quickly and easily add budget to your campaign to keep it going. Manage Twitter Ads on the goGet started
The Twitter Ads companion is a mobile tool designed for use after you’ve set up campaigns on your laptop or desktop computer. Anyone with a Twitter Ads account can access it from the Twitter app. For users with iPhone 6 or later, navigate to your Twitter profile, then click on the chart icon to access Twitter Ads.

Manage Twitter Ads on the go

On iPhone 5 or earlier, go to your Twitter profile, then click on the gear icon to access Twitter Ads. For Android users, navigate to your settings drop down, then click on Twitter Ads. Additionally, you can also access Twitter Ads by navigating to your Twitter profile, and then clicking on the chart icon.

For more information, visit our Help Center. We’ll continue to enhance the Twitter Ads companion experience, so stay tuned for updates.