How @Duke_MBB's championship win unfolded on Twitter

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Tuesday, 7 April 2015

As Duke (@Duke_MBB) defeated Wisconsin (@BadgerMBB) 68-63 in an instant classic NCAA men’s college basketball championship, the real-time conversation amongst college hoops fans, analysts, writers, teams, athletes, celebs and more took place on Twitter. Let’s look at some of the best content and data from the final #MarchMadness game.


Duke took home the title and brought fans inside the locker room after the big win:

Pro athletes also joined the convo:



While Wisconsin lost, they engaged fans after the game:



Badger players turned to Twitter after the season-ending loss as well:



Athletes congratulated Wisconsin for a great season:



These were the most-Tweeted about moments during the game:

How @Duke_MBB's championship win unfolded on Twitter

And here were the most mentioned players on Twitter during the live telecast of the game:

How @Duke_MBB's championship win unfolded on Twitter

@MarchMadness brought fans highlights on Twitter throughout the night:



Of course, it’s not #March Madness without #OneShiningMoment:

And finally, check out this collection with some memorable Tweets from the entire tourney:

 

Update: Tuesday, April 7

Tweets about March Madness were viewed on and off Twitter over 9.1 billion times from 3/15/15 through 4/6/15:

How @Duke_MBB's championship win unfolded on Twitter