Twitter Ads now generally available for U.S. users

Tuesday, 30 April 2013

When we built our self-service ad platform last March, our goal was to create an experience that would be powerful and also extremely easy for anybody to use. Whether you’re an individual looking to grow your personal brand, or an online retailer looking to increase sales, Twitter’s ad platform has the right products to help achieve your unique goals. 

Over the past year we’ve listened carefully to feedback from the thousands of businesses and individuals who’ve had access to the self-serve tool, and made enhancements based on their suggestions, including more targeting and reporting in the UI.

It’s because of this feedback that effective today, we’re ending our invite-only period and opening signups for our self-serve ad platform to all users in the U.S.

If you’ve had access to Twitter Ads previously, nothing will change in how the platform works for you. If you’re ready to begin using our ad platform, simply head to our self-service page at, answer a couple of questions, and you’ll be ready to start using Twitter Ads.

Twitter Ads now generally available for U.S. users

Whether you’re just building your presence on Twitter, or you’ve already received access to our self-serve ad platform, we’ve got the right tools to help you engage with the right audience, and ultimately improve your business outcomes.

A huge thanks to all the businesses and individual users who worked with us to make this day possible. We’re excited to see what you do next.

Get started now.

Ravi Narasimhan - @ravi
Product Manager, Revenue