Tomorrow, West Ham United (@WHUFC_Official) will host the club’s first-ever ‘Social Media Match’, bringing to life their @PremierLeague fixture with Hull City (@HullCityTeam) on Twitter.
SOCIAL MEDIA MATCH: We’re hosting our first social media match when we take on Hull and there are plenty of ways to get involved. #WHUFC
— West Ham United FC ( @whufc_official) March 12, 2014
With much riding on the game as both sides battle for @PremierLeague safety, the backing of both sets of fans is more important than ever.
Twitter is already at the heart of the Hammer’s matchday experience. But Wednesday night’s activities will take this a step further, combining a number of pre, during and post match plans on Twitter to bring fans closer to the action than ever before:
Pre-Game
SOCIAL MEDIA MATCH: @AdriSanMiguel will be leaving one glove at a mystery location at 12noon on Wednesday! (1/2) pic.twitter.com/M9uQzHklIt
— West Ham United FC ( @whufc_official) March 25, 2014
SOCIAL MEDIA MATCH: If you find the glove, you get the other glove and two tickets v @hullcityteam! Keep an eye on @whufc_official (2/2)
— West Ham United FC ( @whufc_official) March 25, 2014
@whufc_official #HammerShirts Play for the name on the front, and they’ll remember the name on the back #coyi
— Jack Morrow ( @jackmorrow06) March 12, 2014
@whufc_official#AskMo who is the best player he’s played alongside and who would he love to play with??
— Mark Edwards ( @MarkEdwards1995) March 20, 2014
During
To take part, nominate your one song using #HammersPlaylist!
— West Ham United FC ( @whufc_official) March 19, 2014
Post-Match
More than half of Premier League first-team players are on Twitter, and the 2013/14 season is the first in which fans have been able to follow all 20 Premier League clubs on Twitter too. The @PremierLeague itself has more than 3.7 million followers and treats fans around the world to live score updates and news, and you can also check out all 72 clubs from the @football_league in this list.
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